How AI answer engines name Clean Label Project
Data through October 26, 2026
Across 1,415 answers ChatGPT, Claude, Gemini, Perplexity and Google's AI surfaces gave to buyer questions about Consumer Products between May 10, 2026 and October 26, 2026, Clean Label Project was named in 28 (2.0%).
By engine
Answers each engine gave to buyer questions about Consumer Products, and how many of them named Clean Label Project.
| Engine | Named | Answers | Rate |
|---|---|---|---|
| ChatGPT | 8 | 348 | 2.3% |
| Claude | 2 | 349 | 0.6% |
| Gemini | 13 | 350 | 3.7% |
| Perplexity | 5 | 350 | 1.4% |
| Google AI Mode | 0 | 12 | 0.0% |
| Google AI Overviews | 0 | 6 | 0.0% |
By question type
The same answers, split by the shape of the buyer question.
| Question type | Named | Answers | Rate |
|---|---|---|---|
| Best-of | 0 | 235 | 0.0% |
| Ranked list | 0 | 233 | 0.0% |
| Head-to-head | 23 | 234 | 9.8% |
| Is it worth it | 4 | 238 | 1.7% |
| How to choose | 1 | 240 | 0.4% |
| Problem first | 0 | 235 | 0.0% |
Week by week
Clean Label Project was named in at least one answer in 7 of the 9 weeks on record; the latest was the week of October 19, 2026.
Each week's answers to buyer questions about Consumer Products, Monday to Sunday, newest first, and how many of them named Clean Label Project. The questions asked can differ from one week to the next.
| Week of | Named | Answers | Rate |
|---|---|---|---|
| 4 | 175 | 2.3% | |
| 5 | 178 | 2.8% | |
| 4 | 167 | 2.4% | |
| 6 | 168 | 3.6% | |
| 0 | 24 | 0.0% | |
| 0 | 200 | 0.0% | |
| 4 | 167 | 2.4% | |
| 3 | 168 | 1.8% | |
| 2 | 168 | 1.2% |
Named alongside
- Thorne: named together in 1 answers
Sources the engines cited when they named Clean Label Project
Domains cited in answers that named Clean Label Project, by the number of those answers that cited them.
| Domain | Answers |
|---|---|
| healthline.com | 11 |
| scienceinsights.org | 9 |
| heb.com | 8 |
| olly.com | 8 |
| seed.com | 8 |
| reddit.com | 7 |
| smartypantsvitamins.com | 7 |
| zoopy.com | 7 |
| target.com | 6 |
| garagegymreviews.com | 5 |
Clean Label Project's own site (cleanlabelproject.org) was cited in 1 of 29 (3.4%).
Across every answer run in the Machine Relations Index, not only the answers that named Clean Label Project, cleanlabelproject.org was cited in 2 of 31,629 (0.01%), by 1 of the 6 engines it observes. The Index is still collecting evidence on cleanlabelproject.org before it grades or ranks it.
Across every Consumer Products buyer question, not only the answers that named Clean Label Project, the Machine Relations Index ranks which sources AI engines cite for Consumer Products questions.
All categories
| Category | Named | Answers | Rate |
|---|---|---|---|
| Consumer Products | 28 | 1,415 | 2.0% |
| Consumer Health (YMYL) | 1 | 1,369 | 0.1% |
How this is measured
Names are matched case-sensitively from each brand's own homepage title, in answers stored by the Machine Relations Index. Only derived counts are published here; no answer text is.
A brand appears only once it has been named in at least 10 answers on 7 separate days.
A name match counts a mention. It does not count a recommendation, and it does not measure sentiment.
Categories are the Index's buyer-question categories.
Source: Machine Relations Index.
FAQ
Does ChatGPT recommend Clean Label Project?
ChatGPT named Clean Label Project in 8 of 348 answers (2.3%) to buyer questions about Consumer Products between May 10, 2026 and October 26, 2026. This record counts a name, not a recommendation: it does not judge whether the answer endorsed Clean Label Project.
Which sources do AI engines cite when they mention Clean Label Project?
The domains cited most often in answers that named Clean Label Project were healthline.com (11 answers), scienceinsights.org (9 answers) and heb.com (8 answers).
Which AI engine names Clean Label Project most often?
Gemini, at 3.7%: it named Clean Label Project in 13 of 350 answers to buyer questions about Consumer Products.