How AI answer engines name ZipRecruiter
Data through October 21, 2026
Across 1,577 answers ChatGPT, Claude, Gemini, Perplexity and Google's AI surfaces gave to buyer questions about HR & Talent between May 10, 2026 and October 21, 2026, ZipRecruiter was named in 9 (0.6%).
Last 28 days: named in 5 of 567 answers in its home categories (0.9%), up 0.7 points from the 28 days before.
By engine
Answers each engine gave to buyer questions about HR & Talent, and how many of them named ZipRecruiter.
| Engine | Named | Answers | Rate |
|---|---|---|---|
| ChatGPT | 0 | 355 | 0.0% |
| Claude | 1 | 356 | 0.3% |
| Gemini | 8 | 356 | 2.2% |
| Perplexity | 0 | 356 | 0.0% |
| Google AI Mode | 0 | 113 | 0.0% |
| Google AI Overviews | 0 | 41 | 0.0% |
By question type
The same answers, split by the shape of the buyer question.
| Question type | Named | Answers | Rate |
|---|---|---|---|
| Best-of | 5 | 184 | 2.7% |
| Ranked list | 0 | 179 | 0.0% |
| Head-to-head | 0 | 183 | 0.0% |
| Is it worth it | 0 | 179 | 0.0% |
| How to choose | 1 | 180 | 0.6% |
| Problem first | 0 | 179 | 0.0% |
| News | 3 | 493 | 0.6% |
Week by week
ZipRecruiter was named in at least one answer in 6 of the 17 weeks on record; the latest was the week of October 5, 2026.
Each week's answers to buyer questions about HR & Talent, Monday to Sunday, newest first, and how many of them named ZipRecruiter. The questions asked can differ from one week to the next.
| Week of | Named | Answers | Rate |
|---|---|---|---|
| 0 | 178 | 0.0% | |
| 0 | 59 | 0.0% | |
| 3 | 175 | 1.7% | |
| 2 | 116 | 1.7% | |
| 0 | 132 | 0.0% | |
| 1 | 192 | 0.5% | |
| 0 | 176 | 0.0% | |
| 0 | 56 | 0.0% | |
| 1 | 46 | 2.2% | |
| 0 | 40 | 0.0% | |
| 0 | 54 | 0.0% | |
| 1 | 44 | 2.3% | |
| 0 | 30 | 0.0% | |
| 1 | 117 | 0.9% | |
| 0 | 111 | 0.0% | |
| 0 | 48 | 0.0% | |
| 0 | 3 | 0.0% |
Named first
When an answer named ZipRecruiter alongside another brand in this record, it was named first in 2 of 9 (22.2%).
Named alongside
Sources the engines cited when they named ZipRecruiter
Domains cited in answers that named ZipRecruiter, by the number of those answers that cited them.
| Domain | Answers |
|---|---|
| failory.com | 2 |
| landbase.com | 2 |
| substack.com | 2 |
| bebeez.eu | 1 |
| builtin.com | 1 |
| explodingtopics.com | 1 |
| forbes.com | 1 |
| hiretruffle.com | 1 |
| imocha.io | 1 |
| itechcraft.com | 1 |
ZipRecruiter's own site (ziprecruiter.com) was cited in 0 of 10 (0.0%).
Across every answer run in the Machine Relations Index, not only the answers that named ZipRecruiter, ziprecruiter.com was cited in 12 of 29,566 (0.04%), by 4 of the 6 engines it observes. The Index is still collecting evidence on ziprecruiter.com before it grades or ranks it.
Across every HR & Talent buyer question, not only the answers that named ZipRecruiter, the Machine Relations Index ranks which sources AI engines cite for HR & Talent questions.
All categories
| Category | Named | Answers | Rate |
|---|---|---|---|
| HR & Talent | 9 | 1,577 | 0.6% |
| Education & Training | 1 | 1,261 | 0.1% |
How this is measured
Names are matched case-sensitively from each brand's own homepage title, in answers stored by the Machine Relations Index. Only derived counts are published here; no answer text is.
A brand appears only once it has been named in at least 10 answers on 7 separate days.
A name match counts a mention. It does not count a recommendation, and it does not measure sentiment.
Categories are the Index's buyer-question categories.
Source: Machine Relations Index.
FAQ
Does ChatGPT recommend ZipRecruiter?
ChatGPT did not name ZipRecruiter in any of its 355 answers to buyer questions about HR & Talent between May 10, 2026 and October 21, 2026.
Which sources do AI engines cite when they mention ZipRecruiter?
The domains cited most often in answers that named ZipRecruiter were failory.com (2 answers), landbase.com (2 answers) and substack.com (2 answers).
Which AI engine names ZipRecruiter most often?
Gemini, at 2.2%: it named ZipRecruiter in 8 of 356 answers to buyer questions about HR & Talent.