How AI answer engines name Adobe
Data through October 10, 2026
Across 622 answers ChatGPT, Claude, Gemini, Perplexity and Google's AI surfaces gave to buyer questions about Martech & Advertising between May 10, 2026 and October 10, 2026, Adobe was named in 150 (24.1%).
By engine
Answers each engine gave to buyer questions in the 7 categories where Adobe was named at least 3 times, and how many of them named Adobe.
| Engine | Named | Answers | Rate |
|---|---|---|---|
| ChatGPT | 37 | 1,417 | 2.6% |
| Claude | 34 | 1,500 | 2.3% |
| Gemini | 42 | 1,499 | 2.8% |
| Perplexity | 27 | 1,499 | 1.8% |
| Google AI Mode | 49 | 412 | 11.9% |
| Google AI Overviews | 13 | 138 | 9.4% |
By question type
The same answers, split by the shape of the buyer question.
| Question type | Named | Answers | Rate |
|---|---|---|---|
| Best-of | 16 | 770 | 2.1% |
| Ranked list | 3 | 688 | 0.4% |
| Head-to-head | 2 | 744 | 0.3% |
| Is it worth it | 6 | 772 | 0.8% |
| How to choose | 0 | 772 | 0.0% |
| Problem first | 9 | 769 | 1.2% |
| News | 166 | 1,950 | 8.5% |
Named first
When an answer named Adobe alongside another brand in this record, it was named first in 54 of 175 (30.9%).
Named alongside
- Salesforce: named together in 135 answers
- HubSpot: named together in 66 answers
- Hightouch: named together in 37 answers
- 6sense: named together in 33 answers
- Demandbase: named together in 30 answers
- Tealium: named together in 21 answers
- ZoomInfo: named together in 18 answers
- Databricks: named together in 14 answers
Sources the engines cited when they named Adobe
Domains cited in answers that named Adobe, by the number of those answers that cited them.
| Domain | Answers |
|---|---|
| youtube.com | 39 |
| linkedin.com | 29 |
| martech.org | 29 |
| landbase.com | 27 |
| cdp.com | 26 |
| gartner.com | 26 |
| insiderone.com | 26 |
| zoominfo.com | 22 |
| 6sense.com | 21 |
| improvado.io | 19 |
Adobe's own site (adobe.com) was cited in 42 of 210 (20.0%).
All categories
| Category | Named | Answers | Rate |
|---|---|---|---|
| Martech & Advertising | 150 | 622 | 24.1% |
| Enterprise Software | 20 | 1,395 | 1.4% |
| HR & Talent | 9 | 1,221 | 0.7% |
| Education & Training | 8 | 906 | 0.9% |
| Emergent Prosumer | 7 | 875 | 0.8% |
| Legal & Compliance | 5 | 486 | 1.0% |
| AI Visibility & GEO | 3 | 960 | 0.3% |
| Enterprise AI | 2 | 501 | 0.4% |
| PR & Earned Media | 2 | 287 | 0.7% |
| AI Security & Privacy | 1 | 974 | 0.1% |
| Consumer Finance | 1 | 1,060 | 0.1% |
| Cybersecurity | 1 | 1,478 | 0.1% |
| Infrastructure & Dev Tools | 1 | 489 | 0.2% |
How this is measured
Names are matched case-sensitively from each brand's own homepage title, in answers stored by the Machine Relations Index. Only derived counts are published here; no answer text is.
A brand appears only once it has been named in at least 10 answers on 7 separate days.
A name match counts a mention. It does not count a recommendation, and it does not measure sentiment.
Categories are the Index's buyer-question categories.
Source: Machine Relations Index.
FAQ
Does ChatGPT recommend Adobe?
ChatGPT named Adobe in 37 of 1,417 answers (2.6%) to buyer questions in the 7 categories where Adobe was named at least 3 times between May 10, 2026 and October 10, 2026. This record counts a name, not a recommendation: it does not judge whether the answer endorsed Adobe.
Which sources do AI engines cite when they mention Adobe?
The domains cited most often in answers that named Adobe were youtube.com (39 answers), linkedin.com (29 answers) and martech.org (29 answers).
Which AI engine names Adobe most often?
Google AI Mode, at 11.9%: it named Adobe in 49 of 412 answers to buyer questions in the 7 categories where Adobe was named at least 3 times.