How AI answer engines name Sprout Social
Data through October 21, 2026
Across 287 answers ChatGPT, Claude, Gemini, Perplexity and Google's AI surfaces gave to buyer questions about PR & Earned Media between May 10, 2026 and October 21, 2026, Sprout Social was named in 16 (5.6%).
By engine
Answers each engine gave to buyer questions about PR & Earned Media and AI Visibility & GEO, and how many of them named Sprout Social.
| Engine | Named | Answers | Rate |
|---|---|---|---|
| ChatGPT | 2 | 373 | 0.5% |
| Claude | 2 | 377 | 0.5% |
| Gemini | 5 | 376 | 1.3% |
| Perplexity | 4 | 377 | 1.1% |
| Google AI Mode | 8 | 63 | 12.7% |
| Google AI Overviews | 0 | 37 | 0.0% |
By question type
The same answers, split by the shape of the buyer question.
| Question type | Named | Answers | Rate |
|---|---|---|---|
| Best-of | 1 | 215 | 0.5% |
| Ranked list | 4 | 179 | 2.2% |
| Head-to-head | 0 | 235 | 0.0% |
| Is it worth it | 0 | 238 | 0.0% |
| How to choose | 0 | 214 | 0.0% |
| Problem first | 0 | 235 | 0.0% |
| News | 16 | 287 | 5.6% |
Week by week
Sprout Social was named in at least one answer in 11 of the 15 weeks on record; the latest was the week of October 12, 2026.
Each week's answers to buyer questions about PR & Earned Media and AI Visibility & GEO, Monday to Sunday, newest first, and how many of them named Sprout Social. The questions asked can differ from one week to the next.
| Week of | Named | Answers | Rate |
|---|---|---|---|
| 0 | 149 | 0.0% | |
| 1 | 147 | 0.7% | |
| 1 | 60 | 1.7% | |
| 1 | 168 | 0.6% | |
| 0 | 168 | 0.0% | |
| 0 | 112 | 0.0% | |
| 0 | 160 | 0.0% | |
| 1 | 180 | 0.6% | |
| 1 | 172 | 0.6% | |
| 3 | 36 | 8.3% | |
| 2 | 40 | 5.0% | |
| 3 | 54 | 5.6% | |
| 2 | 43 | 4.7% | |
| 1 | 31 | 3.2% | |
| 5 | 83 | 6.0% |
Named first
When an answer named Sprout Social alongside another brand in this record, it was named first in 0 of 24 (0.0%).
Named alongside
- Meltwater: named together in 17 answers
- Cision: named together in 13 answers
- Prowly: named together in 7 answers
- Talkwalker: named together in 7 answers
- Agility PR Solutions: named together in 6 answers
- Onclusive: named together in 6 answers
- Semrush: named together in 6 answers
- Claude: named together in 4 answers
Sources the engines cited when they named Sprout Social
Domains cited in answers that named Sprout Social, by the number of those answers that cited them.
| Domain | Answers |
|---|---|
| g2.com | 9 |
| gartner.com | 9 |
| sprinklr.com | 8 |
| agilitypr.com | 7 |
| launchmetrics.com | 7 |
| meltwater.com | 7 |
| reddit.com | 7 |
| brand24.com | 6 |
| onclusive.com | 6 |
| pr.co | 6 |
Sprout Social's own site (sproutsocial.com) was cited in 5 of 24 (20.8%).
Across every answer run in the Machine Relations Index, not only the answers that named Sprout Social, sproutsocial.com was cited in 12 of 29,566 (0.04%), by 4 of the 6 engines it observes. The Index is still collecting evidence on sproutsocial.com before it grades or ranks it.
Across every AI Visibility & GEO buyer question, not only the answers that named Sprout Social, the Machine Relations Index ranks which sources AI engines cite for AI Visibility & GEO questions.
All categories
| Category | Named | Answers | Rate |
|---|---|---|---|
| PR & Earned Media | 16 | 287 | 5.6% |
| AI Visibility & GEO | 5 | 1,316 | 0.4% |
| Professional Services | 2 | 389 | 0.5% |
| Martech & Advertising | 1 | 1,032 | 0.1% |
How this is measured
Names are matched case-sensitively from each brand's own homepage title, in answers stored by the Machine Relations Index. Only derived counts are published here; no answer text is.
A brand appears only once it has been named in at least 10 answers on 7 separate days.
A name match counts a mention. It does not count a recommendation, and it does not measure sentiment.
Categories are the Index's buyer-question categories.
Source: Machine Relations Index.
FAQ
Does ChatGPT recommend Sprout Social?
ChatGPT named Sprout Social in 2 of 373 answers (0.5%) to buyer questions about PR & Earned Media and AI Visibility & GEO between May 10, 2026 and October 21, 2026. This record counts a name, not a recommendation: it does not judge whether the answer endorsed Sprout Social.
Which sources do AI engines cite when they mention Sprout Social?
The domains cited most often in answers that named Sprout Social were g2.com (9 answers), gartner.com (9 answers) and sprinklr.com (8 answers).
Which AI engine names Sprout Social most often?
Google AI Mode, at 12.7%: it named Sprout Social in 8 of 63 answers to buyer questions about PR & Earned Media and AI Visibility & GEO.