How AI answer engines name Semrush
Data through October 10, 2026
Across 960 answers ChatGPT, Claude, Gemini, Perplexity and Google's AI surfaces gave to buyer questions about AI Visibility & GEO between May 10, 2026 and October 10, 2026, Semrush was named in 164 (17.1%).
By engine
Answers each engine gave to buyer questions about AI Visibility & GEO, PR & Earned Media and Martech & Advertising, and how many of them named Semrush.
| Engine | Named | Answers | Rate |
|---|---|---|---|
| ChatGPT | 10 | 410 | 2.4% |
| Claude | 45 | 414 | 10.9% |
| Gemini | 89 | 413 | 21.5% |
| Perplexity | 39 | 414 | 9.4% |
| Google AI Mode | 4 | 152 | 2.6% |
| Google AI Overviews | 0 | 66 | 0.0% |
By question type
The same answers, split by the shape of the buyer question.
| Question type | Named | Answers | Rate |
|---|---|---|---|
| Best-of | 72 | 200 | 36.0% |
| Ranked list | 42 | 119 | 35.3% |
| Head-to-head | 3 | 176 | 1.7% |
| Is it worth it | 28 | 207 | 13.5% |
| How to choose | 24 | 183 | 13.1% |
| Problem first | 2 | 204 | 1.0% |
| News | 16 | 780 | 2.1% |
Named first
When an answer named Semrush alongside another brand in this record, it was named first in 19 of 51 (37.3%).
Named alongside
- HubSpot: named together in 21 answers
- Meltwater: named together in 16 answers
- Cision: named together in 10 answers
- Salesforce: named together in 10 answers
- Prowly: named together in 8 answers
- Agility PR Solutions: named together in 7 answers
- Talkwalker: named together in 5 answers
- Adobe: named together in 4 answers
Sources the engines cited when they named Semrush
Domains cited in answers that named Semrush, by the number of those answers that cited them.
| Domain | Answers |
|---|---|
| seranking.com | 36 |
| therankmasters.com | 34 |
| youtube.com | 34 |
| reddit.com | 33 |
| tryprofound.com | 31 |
| dageno.ai | 28 |
| hubspot.com | 28 |
| zapier.com | 26 |
| siftly.ai | 25 |
| otterly.ai | 21 |
Semrush's own site (semrush.com) was cited in 57 of 187 (30.5%).
All categories
| Category | Named | Answers | Rate |
|---|---|---|---|
| AI Visibility & GEO | 164 | 960 | 17.1% |
| PR & Earned Media | 12 | 287 | 4.2% |
| Martech & Advertising | 11 | 622 | 1.8% |
How this is measured
Names are matched case-sensitively from each brand's own homepage title, in answers stored by the Machine Relations Index. Only derived counts are published here; no answer text is.
A brand appears only once it has been named in at least 10 answers on 7 separate days.
A name match counts a mention. It does not count a recommendation, and it does not measure sentiment.
Categories are the Index's buyer-question categories.
Source: Machine Relations Index.
FAQ
Does ChatGPT recommend Semrush?
ChatGPT named Semrush in 10 of 410 answers (2.4%) to buyer questions about AI Visibility & GEO, PR & Earned Media and Martech & Advertising between May 10, 2026 and October 10, 2026. This record counts a name, not a recommendation: it does not judge whether the answer endorsed Semrush.
Which sources do AI engines cite when they mention Semrush?
The domains cited most often in answers that named Semrush were seranking.com (36 answers), therankmasters.com (34 answers) and youtube.com (34 answers).
Which AI engine names Semrush most often?
Gemini, at 21.5%: it named Semrush in 89 of 413 answers to buyer questions about AI Visibility & GEO, PR & Earned Media and Martech & Advertising.