How AI answer engines name Mailchimp
Data through October 10, 2026
Across 622 answers ChatGPT, Claude, Gemini, Perplexity and Google's AI surfaces gave to buyer questions about Martech & Advertising between May 10, 2026 and October 10, 2026, Mailchimp was named in 12 (1.9%).
By engine
Answers each engine gave to buyer questions about Martech & Advertising and iGaming & Betting, and how many of them named Mailchimp.
| Engine | Named | Answers | Rate |
|---|---|---|---|
| ChatGPT | 0 | 297 | 0.0% |
| Claude | 1 | 297 | 0.3% |
| Gemini | 15 | 297 | 5.1% |
| Perplexity | 1 | 296 | 0.3% |
| Google AI Mode | 2 | 104 | 1.9% |
| Google AI Overviews | 2 | 39 | 5.1% |
By question type
The same answers, split by the shape of the buyer question.
| Question type | Named | Answers | Rate |
|---|---|---|---|
| Best-of | 5 | 169 | 3.0% |
| Ranked list | 0 | 122 | 0.0% |
| Head-to-head | 0 | 92 | 0.0% |
| Is it worth it | 9 | 148 | 6.1% |
| How to choose | 0 | 153 | 0.0% |
| Problem first | 0 | 153 | 0.0% |
| News | 7 | 493 | 1.4% |
Named first
When an answer named Mailchimp alongside another brand in this record, it was named first in 6 of 23 (26.1%).
Named alongside
- HubSpot: named together in 13 answers
- Optimove: named together in 9 answers
- ActiveCampaign: named together in 8 answers
- Salesforce: named together in 7 answers
- Adobe: named together in 5 answers
- 6sense: named together in 2 answers
- RudderStack: named together in 2 answers
- Cision: named together in 1 answers
Sources the engines cited when they named Mailchimp
Domains cited in answers that named Mailchimp, by the number of those answers that cited them.
| Domain | Answers |
|---|---|
| lincolninternational.com | 6 |
| kearney.com | 5 |
| lxahub.com | 5 |
| martech.org | 3 |
| tkm-consultants.com | 3 |
| aithority.com | 2 |
| cmswire.com | 2 |
| g2.com | 2 |
| heinzmarketing.com | 2 |
| linkedin.com | 2 |
Mailchimp's own site (mailchimp.com) was cited in 0 of 23 (0.0%).
All categories
| Category | Named | Answers | Rate |
|---|---|---|---|
| Martech & Advertising | 12 | 622 | 1.9% |
| iGaming & Betting | 9 | 708 | 1.3% |
| Enterprise Software | 1 | 1,395 | 0.1% |
| PR & Earned Media | 1 | 287 | 0.3% |
How this is measured
Names are matched case-sensitively from each brand's own homepage title, in answers stored by the Machine Relations Index. Only derived counts are published here; no answer text is.
A brand appears only once it has been named in at least 10 answers on 7 separate days.
A name match counts a mention. It does not count a recommendation, and it does not measure sentiment.
Categories are the Index's buyer-question categories.
Source: Machine Relations Index.
FAQ
Does ChatGPT recommend Mailchimp?
ChatGPT did not name Mailchimp in any of its 297 answers to buyer questions about Martech & Advertising and iGaming & Betting between May 10, 2026 and October 10, 2026.
Which sources do AI engines cite when they mention Mailchimp?
The domains cited most often in answers that named Mailchimp were lincolninternational.com (6 answers), kearney.com (5 answers) and lxahub.com (5 answers).
Which AI engine names Mailchimp most often?
Gemini, at 5.1%: it named Mailchimp in 15 of 297 answers to buyer questions about Martech & Advertising and iGaming & Betting.